My matriculation into Full Sail University has been a Godsend for me. I needed a transformation in my life and being in school, learning and processing different information has lifted my existence. I have had my own business for a few years, experiencing its ebbs and flow but never gave up.
The background of the company consists of marketing, brand management, consulting and training. We design learning modules, make assessment of current workplace policies for small businesses and medium-sized companies.
Even though we provide these services, we needed more to stay relevant and competitive in our industry. Full Sail will provide the knowledge and the skill sets I need to push my company into the digital age. I am excited to learn more about search engine optimization, conversion rate optimization and how to generate traffic and leads and more. The digital world is quickly evolving and changing, almost daily (HubSpot). Modern marketing is not passé yet but is slowly dying.
“With over 3.2 billion people on social media globally, understanding how to market on various social platforms has become an integral part of every business’s success. These social media statistics will help you learn how marketers today are expanding their reach, boosting brand awareness, and promoting their products and services through these channels — so you can do the same (HubSpot).”
Not only am I anticipating to learn about the processes of digital marketing but about my metamorphoses as well.
References
Delores Burke's Mastery Journal 